I'm a Managing Director and co-lead on the Media team at Sterling Rice Group headquartered in Boulder. With 20+ years of expertise spanning broadcast, digital, search, mobile, print, and out-of-home, I've helped brands cut through the noise across industries from CPG to telecom and healthcare. I thrive on helping brands deeply connect with consumers through precise, data-driven media plans that are continually optimized & evolved as business and industry dynamics change.